Victoria's Secret in GQ June 2007

Its 30 years since a man named Roy Raymond, got fed up with feeling queasy in his local department store while shopping for lingerie. It was for his wife, of course, but he longed for a boutique with a little more exclusivity, glamour and more sexiness.

So in 1977, Raymond opened the first Victoria's Secret store in San Francisco. Rather than stacked racks of bras and panties, men could browse the various styles, which were framed on the wall behind glass. After five years in operation, Raymond sold the store to the Limited Company. The number of Victoria's Secret stores in USA today are more than 1,000 and counting.

When 20 supermodels set out from New York, bound for LA's Kodak Theatre for the [Victoria's Secret fashion show] of with the theme os Sexy. GQ photographer Gavin Bond was too happy to escort them. The result? Over 16 pages of Exclusive Behind-the-scene access to the sexiest girls to have ever walked on God's earth. The pleasure is all yours...