Sunday, August 05, 2007

PPP Advertisers is getting 10% on Average CTR

I have been writing for PayPerPost since January this year. I reviewed many great products, softwares and many useful websites. Some talked about e-mail marketing, online backup or CRM software. I have also reviewed some financial products such as Martgage packages and Credit Card offers. All these were of course sponsored by the advertisers who paid PPP to promote their products or services.

While it is not difficult to write the sponsored posts, I sometime wonder if these sponsors get their return from what they have paid? As I might become an advertiser one day.

The qeation has stayed in my head for some time, until recently I read an article from the PPP blog which titled: "10.545% average ctr on PPP Sponsored Posts"

As the title has already explained, 10.545% of readers will click on the sponsored link! While the average Google AdWords result was around .5-1.5%. What does that mean? It certainly not saying that you should drop other type of advertising, but this Paid Review is for sure suitable for diversifying your media campaigns. Bacause most that sponsored content delivers eyeballs and real, qualified traffic to the advertiser's site.

I am seriously thinking of making some ads on my new website that going to be launched next month. If you have any experience on PPP Advertising program, I would be interested in knowing the results.



Blogger akhilesh said...

I want to do link exchange with your blog.
My website is
If U want can contact me at

8/13/2007 06:13:00 PM  

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